{"id":24237,"date":"2026-09-27T19:04:28","date_gmt":"2026-09-27T23:04:28","guid":{"rendered":"https:\/\/www.andreamaicreative.com\/archive\/?p=24237"},"modified":"2026-10-05T13:21:03","modified_gmt":"2026-10-05T17:21:03","slug":"5-surprising-things-i-learned-about-self-publishing","status":"publish","type":"post","link":"https:\/\/www.andreamaicreative.com\/archive\/5-surprising-things-i-learned-about-self-publishing\/","title":{"rendered":"5 SURPRISING THINGS I LEARNED ABOUT SELF-PUBLISHING"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">When I published my first book, I thought I knew what I was getting into. I&#8217;d done my research. I&#8217;d read the blog posts. I&#8217;d watched the YouTube tutorials. I heard the tips from other authors. But still, there were some things that caught me off-guard. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So if you&#8217;re thinking about self-publishing, here are five things I didn&#8217;t know when I first started.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. You can&#8217;t quote music lyrics in your book.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This one hit me hard because I write about music. My memoir, <em>The Veil: Loving Beyond Time &amp; Space<\/em>, is about a connection with a musician. I wanted to reference lyrics. I wanted to let the words speak for themselves.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But you can&#8217;t.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Music lyrics are heavily copyrighted. Even a single line can trigger a copyright claim. Even a few words, if they&#8217;re distinctive enough, can be a problem. And unless you&#8217;re willing to pay for permission\u2014which can cost hundreds or thousands of dollars\u2014you have to find another way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That means paraphrasing. That means describing the imagery without quoting the words. That means finding your own language for something that already has language attached to it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s frustrating. It&#8217;s limiting. But it&#8217;s the reality. If you&#8217;re writing a book that references music, start thinking now about how you&#8217;ll work around it.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. You need a commercial license to use some fonts in your book.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I didn&#8217;t know this until I was formatting my first book. I thought fonts were just&#8230; fonts. You pick one, you use it, you move on.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But that&#8217;s not how it works.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Many fonts are free for personal use but require a commercial license if you&#8217;re using them in a product you&#8217;re selling. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, the rules change based on your book format. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While using built-in computer fonts for a <strong>print PDF<\/strong> or a <strong>book cover image<\/strong> is generally covered under your computer&#8217;s standard license, <strong>embedding a font file into an ebook (EPUB)<\/strong> requires an entirely separate, paid ebook license.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you embed a font file inside an EPUB formatbook without the proper license, you could be liable for damages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The good news is that there are plenty of fonts available under open licenses\u2014like the <strong>SIL Open Font License<\/strong> found on platforms like Google Fonts\u2014that you can use commercially for both print and ebooks for free. Or you can just disable font embedding on your EPUB files. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. You need to get your own ISBNs\u2014because the free ones trap you.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is one of the most important lessons I learned.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When you publish through some platforms, they&#8217;ll offer you a free ISBN. It sounds great. It saves you money. But there&#8217;s a catch: that ISBN is tied to that platform. You can&#8217;t use it anywhere else. If you ever want to move your book to another distributor, you can&#8217;t take your ISBN with you. You have to start over.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The solution? Buy your own ISBNs. In Canada, you can get them for free from the government. In the US, you have to pay, but it&#8217;s worth it. You need one for each format you publish\u2014paperback, hardcover, ebook, audiobook. Each one needs its own ISBN.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s an upfront cost. But it gives you freedom. You own your book. You own your ISBN. You&#8217;re not locked into any one platform.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4. If you allow returns through IngramSpark, you could be in for a nasty surprise.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">IngramSpark is a popular print-on-demand distributor. They let you set your book to be returnable, which sounds like a good thing\u2014bookstores are more likely to order books they can return.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But here&#8217;s the catch: if a bookstore orders your book and then returns it, you&#8217;re on the hook. You have to pay for the return shipping. You have to pay to have the book destroyed or delivered back to you. And you lose the royalties you earned on that sale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I&#8217;ve heard horror stories from authors who enabled returns and then got stuck with bills for hundreds of dollars when books came back. It&#8217;s not worth the risk for most indie authors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">My advice: don&#8217;t enable returns unless you have a very good reason. And if you do, be prepared for the consequences.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>5. Amazon can discount your book at its own discretion\u2014but your royalties won&#8217;t be affected.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This one is actually good news.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Amazon can choose to sell your book for less than the list price. They might discount it to be competitive, or to match another retailer&#8217;s price. That can be alarming if you see your book selling for less than you expected.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But here&#8217;s the thing: your royalties are based on the list price, not the discounted price. So even if Amazon sells your book for less, you still get paid the same amount.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s one of the few things about Amazon that actually works in your favor. So don&#8217;t panic if you see your book on sale. You&#8217;re still getting paid.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Final Thoughts<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Self-publishing is a learning curve. No matter how much you prepare, there will be things that surprise you. But that&#8217;s okay. Every mistake is a lesson. Every surprise is something you can pass on to the next person.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s these experiences that have shaped the way I&#8217;ve chosen to publish. I stick with fonts that came with my computer. I don&#8217;t plan to sell in bookstores, so I&#8217;m not using a distribution channel. I offer print through Amazon, but reserve the ebook version for Gumroad, where I keep more of each sale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you&#8217;re just starting out, I hope this helps. And if you&#8217;ve been at it for a while, I&#8217;d love to hear what surprised you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When I published my first book, I thought I knew what I was getting into. I&#8217;d done my research. I&#8217;d read the blog posts. I&#8217;d watched the YouTube tutorials. I heard the tips from other authors. But still, there were some things that caught me off-guard. So if you&#8217;re thinking about self-publishing, here are five [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[90],"tags":[],"class_list":["post-24237","post","type-post","status-publish","format-standard","hentry","category-self-publishing"],"jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":24258,"url":"https:\/\/www.andreamaicreative.com\/archive\/7-things-to-know-about-publishing-ebooks-on-kindle\/","url_meta":{"origin":24237,"position":0},"title":"7 THINGS TO KNOW ABOUT PUBLISHING EBOOKS ON KINDLE","author":"Andrea Mai","date":"October 9, 2026","format":false,"excerpt":"When I published my first ebook on Kindle, I thought I had it all figured out. I'd written the book, designed a cover, and was ready to hit publish. What I didn't realize was that Kindle has its own set of rules\u2014many of which I only discovered along the way.\u2026","rel":"","context":"In &quot;Self-Publishing&quot;","block_context":{"text":"Self-Publishing","link":"https:\/\/www.andreamaicreative.com\/archive\/category\/art\/self-publishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7013,"url":"https:\/\/www.andreamaicreative.com\/archive\/what-was-in-princes-dvd-collection-at-paisley-park-part-2\/","url_meta":{"origin":24237,"position":1},"title":"WHAT WAS IN PRINCE&#8217;S DVD COLLECTION AT PAISLEY PARK &#8211; PART 2","author":"Andrea Mai","date":"August 7, 2018","format":false,"excerpt":"(Go here for Part 1) Last night I watched Funny Girl for the first time, and there was a scene in there where I got this intense visceral feeling that this scene was were P got the inspiration from when he wrote Dance 4 Me. \u00a0\"I like it when I\u2026","rel":"","context":"In &quot;Prince&quot;","block_context":{"text":"Prince","link":"https:\/\/www.andreamaicreative.com\/archive\/category\/prince\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4946,"url":"https:\/\/www.andreamaicreative.com\/archive\/prince-somewhere-here-on-earth-is-about-twin-flames\/","url_meta":{"origin":24237,"position":2},"title":"PRINCE, SOMEWHERE HERE ON EARTH IS ABOUT TWIN FLAMES","author":"Andrea Mai","date":"October 18, 2016","format":false,"excerpt":"","rel":"","context":"In &quot;General Access&quot;","block_context":{"text":"General Access","link":"https:\/\/www.andreamaicreative.com\/archive\/category\/library\/subscriber-general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":10095,"url":"https:\/\/www.andreamaicreative.com\/archive\/i-recored-a-new-song-music-box-by-andrea-mai\/","url_meta":{"origin":24237,"position":3},"title":"I RECORED A NEW SONG &#8211; &#8220;MUSIC BOX&#8221; BY ANDREA MAI","author":"Andrea Mai","date":"August 12, 2021","format":false,"excerpt":"It's been a busy summer. I've spent everyday in the garden, taking care of my herbs. I haven't had much time to work on my art and music lately. But there's a track that I just polished off recently. I composed it in an afternoon and recorded it during the\u2026","rel":"","context":"In &quot;Art Life&quot;","block_context":{"text":"Art Life","link":"https:\/\/www.andreamaicreative.com\/archive\/category\/art\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/andreamaicreative.com\/wp-content\/uploads\/2017\/12\/AndreaMai_PrincePiano-2919-683x1024.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5321,"url":"https:\/\/www.andreamaicreative.com\/archive\/prince-and-his-twin-flame-and-god-created-woman-song-interpretation\/","url_meta":{"origin":24237,"position":4},"title":"PRINCE AND HIS TWIN FLAME &#8211; &#8220;AND GOD CREATED WOMAN&#8221; SONG INTERPRETATION","author":"Andrea Mai","date":"December 9, 2016","format":false,"excerpt":"Sometimes people think that an artist is taking full creative license in their work when they do not understand what it means. So they assume it doesn't mean anything and offer the explanation that the artist is\u00a0being \"creative\", that is why it doesn't make any sense. A lot of people\u2026","rel":"","context":"In &quot;Prince&quot;","block_context":{"text":"Prince","link":"https:\/\/www.andreamaicreative.com\/archive\/category\/prince\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":24251,"url":"https:\/\/www.andreamaicreative.com\/archive\/why-i-choose-to-self-publish\/","url_meta":{"origin":24237,"position":5},"title":"WHY I CHOOSE TO SELF-PUBLISH","author":"Andrea Mai","date":"October 5, 2026","format":false,"excerpt":"Not long after I graduated from fashion school, I was teaching myself to knit and I started an arts and crafts blog. This was back in the mid-2000s, when blogging was still a very new thing. I was offered the opportunity to write a series of knitting patterns for a\u2026","rel":"","context":"In &quot;Self-Publishing&quot;","block_context":{"text":"Self-Publishing","link":"https:\/\/www.andreamaicreative.com\/archive\/category\/art\/self-publishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/posts\/24237","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/comments?post=24237"}],"version-history":[{"count":2,"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/posts\/24237\/revisions"}],"predecessor-version":[{"id":24239,"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/posts\/24237\/revisions\/24239"}],"wp:attachment":[{"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/media?parent=24237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/categories?post=24237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.andreamaicreative.com\/archive\/wp-json\/wp\/v2\/tags?post=24237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}